Peanut Butter Jelly Flapjacks

by Em on December 2, 2011


These are probably my favourite baked good I’ve made to date!!!

I made them four times in a row, and felt totally domestic goddess until I realised domestic goddesses do not plough through 40 flapjacks in ten days.  Woops!

These flapjacks taste like a cross between a homemade crunchy peanut butter cookie, a Christmas time jam thumbprint shortbread and a perfectly buttery flapjack bought at a village fete. Not that I have ever done that, but I definitely have this feeling.

Although these bars are definitely sweet enough to work as dessert with vanilla ice cream, they are also substantial enough to work as breakfast without giving yourself sugar shakes or flipping out in meetings (insight into my ‘professional’ life).

They are (nearly, except for the cranberries) refined sugar free, egg free and can also be gluten free, if you use the right oats. They are so easy to make and I even increased the healthy fats and decreased the sugar, just to make them more sustaining.

Yep, I did that. I adapted a recipe to make it healthier and it still tastes … AMAZING!!



Not only do these bars make a perfect breakfast or snack, they can also ‘work as lunch or dinner too. I happen to know this because, after I first made them, I basically gave up on ’normal food’ for a few days.. like I went on strike until normal food started tasting as good. Generally I only go on ‘normal food strike’ over the chocolate Easter period, so that is saying something.

It might sound weird to say these are my favourite thing we’ve made… but I have always had an obsession with baked goods like this. Growing up my favourite dessert was always the flapjack, and when I was a teenager I fell in love with the giant peanut butter cookie. Flapjacks remind me of tea houses and swings (and tantrums). Peanut butter cookies remind me of Hopkins Street Bakery, discovering ‘verylongphoneconversationswithgirlfriends’ and trying to work out the lyrics to Nirvana.

In a way then these flapjacks are like the story of my life … with strawberry jam thrown in there, which is totally fine by me. If you like soft-bake flapjacks, peanut butter and strawberry sweetness, then I know you will like these bars.



I wish I could say – especially since they are so ‘me appropriate’ – that the idea for these bars was entirely my own creation …  but I was actually inspired by a comment from little Ashley at Baker By Nature. Ashley commented on a desire to create PB&J granola bars which, as you will now understand, was like too ‘me’ for words. Immediately after reading this I googled soft bake flapjacks (because I don’t like crunchy bars) and I adapted this recipe I found. I took out the honey, reduced the sugar and added some more peanut butter & butter for additional staying power (and taste on account of the reduced sugar!). I then tweaked the toppings for a PB&J flavour, added some jam and woila!

My favourite breakfast meets dessert meets trip down memory lane.

Thank you so much Ashley – your raspberry buttermilk cake is sooo on my wish list for next.



If you like PB&J please make these bars tonight! Then you will have awesome breakfasts (and lunches and dinners) all weekend long!


PEANUT BUTTER AND JELLY FLAPJACKS – adapted from Hugh’s recipe   Servings: 10Total Time: 40 – 45 minutes (Cooking Time 30 – 35 minutes, Preparation Time 10 minutes)Ingredients:150g butter (in the US this is just over 1 stick, you don’t need to be too precise…)100g unrefined brown sugar (heaping half cup)

150g all natural peanut butter (9 tablespoons)

200g porridge oats (2 cups)

150g dried sweetened cranberries (2 big handfuls)

4 tablespoons fruit preserves (this brand is added sugar free and delicious)


  1. Grease and line a baking tray about 20cm square (I lined with parchment paper or tin foil and sprayed with olive oil. Both times it worked great). Pre-heat oven to 160.
  2. Melt the butter, sugar and peanut butter in a saucepan over very low heat, stirring until combined. Mix in oats and then cranberries.
  3. Spread mixture over tin and smooth to flatten. Then trickle strawberry jam over the top (I made extremely haphazard lines, as you will see in the photo above).
  4. Bake for 30 – 35 minutes. Remove from oven and leave to cool in tin on counter for at least one hour. Then put tin in fridge for the further hour – this is an extremely painful process I know, but the colder they are the better they will cut.
  5. Cut into ten slices; I divided in half and then into 5. You then have one for breakfast, one (with salad) for lunch, on (with tea) for an afternoon snack and one (with veggies) for dinner. Followed by one for dessert. You can then repeat on Day 2.

Cooking Notes: You must, must, must make sure you let them cool properly before trying to cut (lesson learned batch 1). You must, must, must also not forget the jam (batch 2). You can reduce the butter and they will be less crumbly, but also a bit less flavourful (batch 3).

Probably a good thing I baked 4 batches after all!





{ 10 comments… read them below or add one }

Liz @ Southern Charm December 2, 2011 at 4:18 pm

Love, you’re totally not a stalker! Haha.

These flapjacks … OMGeez!! I WILL be making them, hopefully tonight!


Em December 2, 2011 at 6:03 pm

Aww thanks Liz! My friends are being less forthcoming but Im assuming thats just cos its Friday and they’re at the pub.

AND YES – you must make them tonight – they are so so good. And then they can cool overnight and u can have them for breakfast – perfect!


Jennie (the gf-gf) December 2, 2011 at 6:14 pm

I was really confused when I first opened your post – my family sometimes calls pancakes “flapjacks!” Are they like granola bars? These do look tasty – well, anything with a whole stick of butter AND peanut butter is going to be tasty, if you ask me :-)

Also, you do send super enthusiastic emails, but in a great way! (PS – I sent one to you a couple of weeks ago, but it doesn’t show up in my sent folder – did you get one from me? It might not have gone through, sorry!)


katie @KatieDid December 2, 2011 at 8:03 pm

I always thought flapjacks were pancakes! Whatever they are, these bars look amazing, I love the jam swirl on the top!!


Amy December 2, 2011 at 8:35 pm

I also thought that flapjacks were pancakes…These do look tasty though!

You know you’re half American-half Brit when you serve peanut butter and jelly with a cup of tea. :-P


Em December 4, 2011 at 4:18 pm

@Jennie & Katie – I think pancakes ARE flapjacks in the US – they are ‘granola bars’ here – its another chips/ crisps type of confusion I think!
@Amy – YES!! You do!!!


Sweet Marcella December 5, 2011 at 3:47 pm

Ahhhhh these look amazing! And my American brain was also confused on the flapjacks/pancakes/granola thing….glad you cleared that up for us!

I want these right now!


Helen February 25, 2012 at 11:37 am

I’ve just had a similar debate with my housemate and bf. These are the true flapjacks!!

Just made these…YUM!


Choc Chip Uru April 4, 2012 at 11:22 am

These look seriously delicious! You go girl :D
Totally indulgent breakfasts!

Choc Chip Uru


a farmer in the dell January 14, 2013 at 4:41 pm

these look stinking fantastic! I am totally making these this afternoon! yum


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